About us 2018-03-18T08:59:19+00:00

About us

The “secret sauce” to transform remote patient care

Our mission is to find the “secret sauce” to solve one of the most confounding healthcare challenges: how to extract value from new healthcare technologies to enhance patient care while minimizing the rising cost from chronic diseases.

Digital health startup, Datos, group team photo

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Datos was founded in 2014 by Uri Bettesh, a data enthusiast and enterprise IT veteran.  After a family healthcare scare, Uri realized that the data efficiencies from business enterprise solutions were not yet being used in the healthcare sector to address the growing digital health crisis.  An idea was born.

Yael Belkin, VP Product, joined Uri in 2014, bringing to Datos her experience in managing extremely challenging enterprise projects and their great working dynamic from NCR Retail, a global retail hardware and software leader. Hylton Peimer then completed the final puzzle piece. His decades of enterprise development expertise provided the technological depth to bring an advanced healthcare solution to life, within the traditional healthcare structure.

With Datos, patients receive personalized treatment at the right time in the right way, before any health deterioration.
Uri Bettesh, CEO & Founder, Datos


We have developed the next generation digital healthcare infrastructure to transform remote patient care on a large scale at a fraction of current costs.  Our platform enables healthcare providers to better manage the overwhelming amount of digital data generated outside the hospital (e.g. Patient Generated Health Data).

A combination of Big Data algorithms, cutting-edge validation techniques and automated patient engagement tools extract the trusted digital data for quality, personalized care and dramatically improve patient compliance and engagement.

our platform
case studies

Management Team

Uri Bettesh, CEO, PGHD startup, Datos Health

Uri Bettesh
Founder and CEO

Uri Bettesh has rich experience in developing, marketing and implementing software platforms at world-leading companies.

He previously served as VP and General Manager of one of the largest business units of NCR Retail, a global retail hardware and software leader. Prior to that, Uri was the VP Product at Retalix, where he headed a large product development group.

Yael Belkin, VP Product, PGHD startup, Datos Health

Yael Belkin
VP Product Management

Yael Belkin is a seasoned product management professional with vast experience in the management, development, product management and marketing of complex enterprise systems.

Prior to joining Datos, Yael served as Director of Product at NCR Retail, where she led several of the company’s leading mobile and enterprise products.

Hylton Peimer, CTO, PGHD startup, Datos Health

Hylton Peimer

Nearly 20 years of experience in software development, specializing in enterprise solution.

Co-developed an option-based investment algorithm for US based equities. Managed the software infrastructure group at Aternity, and led architecture and development teams at Digital Fuel.

Advisory Board 

Image of Joseph A. DiPoala, Jr., MD, Advisory Board Datos Health

Joseph A. DiPoala, Jr., MD 
Managing Partner and Senior Internist, Ridgeview Internal Medicine Group

Dr. DiPoala is a pioneer in the development, optimization and implementation of office- and hospital-based health information systems.

He was cofounder and Chief Medical Officer of a certified EMR company and is managing partner of Ridgeview Internal Medicine Group in Rochester, NY.

He is an expert in the use of technology to support medical practice reengineering and transformation. As a former board member and current participating physician in GRIPA, one of the very first clinically integrated Individual Practice Association in the US, he has been at the leading edge of Pay for Quality initiatives.

Image of Mark A. Rosing, MD, MPH, Advisory Board Datos Health

Mark A. Rosing, MD, MPH
Chair Obstetrics and Gynecology, SBH Health Systems

Dr. Rosing has over 20 years medical experience, specializing in both clinical obstetrics and gynecology, as well as public health and general preventive medicine.

He has vast knowledge and insight in using clinical informatics to improve the efficacy and safety of provision of care. He has worked extensively in the optimization of clinical functionality of a number of EHR systems including Eclipsys/Allscripts Enterprise Sunrise Clinical Manager, GE Centricity Perinatal, eClinical Works, legacy McKesson systems and others.

He has been a healthcare administrator for over a decade, serving on numerous clinical advisory committees, including the New York State’s Perinatal Safety Collaborative, Safe Motherhood Initiative, Bronx Regional Health Organization (RHIO) and many more.

Prof. Gabi Binnun
Associate Professor, Department of Health System Management, Ben-Gurion University of the Negev

Prof. Binnun is one of the architects of Israel’s National Health Insurance Law (1995) and has played a central role in its implementation and evaluation.

He is a 30-year veteran of the Ministry of Health in Israel, finishing his career as the Deputy Director General for Health Economics and Health Insurance.  Since 2008, he is an Associate Professor in the Faculty of Health Sciences and the Guilford Glazer Faculty of Business and Management at Ben-Gurion University of the Negev, Israel.

His research focus is in the field of health policy, health economics and health care systems, and he has published several books and many articles in these fields.

Join us to realize the benefits from PGHD

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